Coffee? Blini? Pastry cream? Fruit mousse? From an aerosol can? With Lindal’s aerosol technology, product development opportunities are wide open, according to company exec…
The rising tide of innovative, convenient, healthy and waste-reducing new food products – from coffee to blini batter – dispensed from aerosol containers, reflects sharp changes in consumer priorities, according to Lindal Group executives.
With the worldwide aging of the consumer population, and heightened acceptance of today’s advanced aerosol packaging, comes greater interest in convenient, easy-to-use spray foods, noted Philip Brand, Global Marketing Director for Lindal Group, an industry leader in aerosol packaging.
A big part of this new interest in aerosol foods, he added, is the fact that they help reduce household food waste, which has become an epic issue in major markets. According to recent published reports, Brand said, the average U.S. family throws out between 14 and 25 percent of the food and beverages they buy, accounting for as much as $2275 annually. A similar report from the UK states that consumers throw out 11.9 million tons of food yearly, or .45 tons per household.
“There is a big reason for the surge in food products delivered via aerosol solutions,” said Brand. “Practicality and efficiency are consumer hot buttons that give rise to aerosol food interest from consumer brands as well as the traditional food service industry. As new technology opens the way for mind-boggling new food launches, savvy companies from multinationals to nimble entrepreneurial firms see opportunities with our aerosol-based foods,” he said.
In less than a year, the latest foods packaged in Lindal-sourced aerosol platforms include coffee from Florida-based Inventi (caramel, mocha, vanilla or unsweetened), fruit mousse from France’s Sens Gourmet (banana, passion fruit, strawberry, mango or kiwi), blini and pancake batter, churro (long Spanish waffle) and pastry cream from Spain’s New Food Spray, and cheese and chocolate mousse from Les Syphonés (Coltivia is the filler). Add such products as the olive oils that first hit the market in recent years, as well as organic Sicilian lemon juice, butters, flavorings and pan release products favored by food service customers, and the aerosol food product picture sharpens.
“Consumers are more adventurous in their food purchases and innovative new platforms that deliver quality, wholesome consumer food products will win retail support,” said Brand. “In the near future, we envision new world’s of sauces, and instant cookies and muffins as well. With the aerosol technology we’ve developed, if you can dream it, we can make it happen.”
Important is the fact that aerosol-packaged foods are pure. The food itself is separated from the propellant and protected from light and air – the enemies of food — thus enhancing hygienic appeal. Further, aerosol foods are designed for precise, efficient usage. Waste and mess are minimized, as the consumer only uses what is needed, when it is needed. “With value such a huge consumer driver these days, the reduced waste of aerosol foods is appealing,” Brand said. “And they are lots of fun to use.”
According to Brand, Lindal offers a variety of aerosol packaging solutions for today’s new generation of food products, which are available in North America, the Pacific Rim and throughout Europe, the birthplace of haute cuisine. “Lindal has mastered the ability to dispense solids via aerosol, and consumer acceptance of this new medium has been outstanding,” Brand said. “Food is kept fresh, in the home, for months, without spoilage and waste.”
The LINDAL Group is a worldwide leader in the development and manufacture of valves, actuators and spray caps for aerosol products and is renowned for its innovative packaging solutions.
ABOUT LINDAL GROUP
LINDAL Group is a worldwide leader in the design, manufacture and sale of valves, actuators and spray caps used in aerosol products. The Hamburg, Germany-based company has more than 50 years of experience with dispensing solutions for the cosmetics, household, pharmaceuticals, food and technical industries.
The LINDAL Group is represented by subsidiaries and licensees in more than 15 countries throughout Europe, Asia and The Americas. The company is renowned for its innovative designs, which deliver optimal functionality and return on investment. As a result, LINDAL packaging solutions are the choice of the world’s most prestigious and trusted brands.